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Rhyme As Reason Effect: Definition, Examples and Effects

Duration Neglect is a cognitive bias that causes people to focus on the intensity of an experience rather than its duration. It is a phenomenon that has been studied extensively in psychology and has been found to have a significant impact on decision-making. In this blog post, we will explore the definition, examples, and effects of duration neglect.


Definition: Duration neglect is a cognitive bias that causes people to focus on the intensity of an experience rather than its duration. It is a phenomenon that has been studied extensively in psychology and has been found to have a significant impact on decision-making. It is the tendency to focus on the intensity of an experience rather than its duration. This means that people tend to focus on the immediate pleasure or pain of an experience rather than the length of time it will last.


Examples: One example of duration neglect is when people make decisions based on immediate gratification rather than long-term consequences. For example, someone may choose to eat a piece of cake even though they know it will make them gain weight in the long run. Another example is when people choose to watch a movie instead of studying for an exam, even though they know the exam will have a greater impact on their future.


Effects: Duration neglect can have a significant impact on decision-making. People who are prone to duration neglect may make decisions that are not in their best interest in the long run. They may also be more likely to engage in risky behaviors, such as gambling or drug use, because they are focused on the immediate pleasure or pain of the experience rather than the long-term consequences. Additionally, duration neglect can lead to procrastination, as people may focus on the immediate pleasure of an activity rather than the long-term benefits of completing a task.


Overall, duration neglect is a cognitive bias that can have a significant impact on decision-making. It is important to be aware of this bias and to consider the long-term consequences of decisions before making them.


Do you want to expand your knowledge on this topic? Read our full in-depth article on cognitive biases.


Do you have extra 15 minutes today? Takeour fun and interactive quiz to learn which of 16 reasoning styles you use, your overall level of rationality, and what you can do now to improve your rationality skills.

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